Opening
You're reaching out for an informational interview. You send a thoughtful email. They agree to meet. You have a great conversation about their career journey and industry insights. You send a thank-you note. Then... nothing. The connection fades.
Now picture this: You prepare strategic questions. During the 30-minute conversation, you uncover 3 specific opportunities in their network. Within 2 weeks, they introduce you to 2 key contacts. One becomes a mentor who opens doors to your next role.
The difference? You transformed a pleasant chat into a strategic conversation that created mutual value. For decades, informational interviews have been networking gold—but most people treat them as passive learning sessions instead of relationship-building opportunities. AI now helps you craft questions that uncover collaboration points, identify genuine ways to add value, and create natural follow-up opportunities that keep the relationship alive.
Douglas Stone's work at the Harvard Negotiation Project showed that difficult conversations build stronger relationships when you ask learning questions instead of making requests. Informational interviews work the same way. AI helps you prepare questions that create ongoing relationships, not one-time favors.
The Principle
Most informational interviews follow the same script: "Tell me about your career path. What's your typical day like? What advice do you have?" These questions get polite answers but rarely spark ongoing relationships.
The magic happens when you shift from extracting information to exploring possibilities. Instead of asking about their past, ask about their current challenges. Instead of seeking generic advice, identify specific ways you might collaborate or add value.
Great informational interviews feel less like interviews and more like brainstorming sessions. The person you're meeting leaves energized, not drained. They remember you because you made them think differently, not because you took good notes.
When you approach these conversations strategically, they stop being one-off events and start being the beginning of relationships that compound over years.
The Prompt
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Why It Works
Informational interviews fail when they're extractive—you take their time and knowledge, then disappear. They succeed when they're collaborative—you explore ideas together and create mutual value.
People remember conversations where they learned something or saw a new perspective. When you bring insights, questions that make them think, or connections they hadn't considered, you become memorable.
The best professional relationships start with curiosity and reciprocity. Strategic informational interviews plant seeds that grow into mentorships, partnerships, job opportunities, and friendships that shape your entire career trajectory.
Try This
Do this right now:
1. **Pick one person** you've been wanting to meet—find something specific they're working on right now (recent LinkedIn post, company announcement, article they wrote)
2. **Draft a 3-sentence outreach** that references their current work, asks one specific question about it, and offers one piece of value you can bring to the conversation
3. **Prepare 5 strategic questions** using the prompt above—focus on their current challenges and future opportunities, not just their past career moves
Takes 15 minutes. You'll send an outreach that gets a 3x higher response rate and have a conversation that creates ongoing opportunities instead of ending with "thanks for your time."
Want all 50 prompts?
Early pricing. Regular price $197